Disclaimer

1. About this website

Fractionalogic is a fractional leadership practice focused on senior marketing leadership, with Fractional Twinning extending an engagement through complementary executive expertise. This website is operated by E. Muralidharan, trading as Fractionalogic, based in Chennai, Tamil Nadu, India. “Fractionalogic,” “we,” “us,” and “our” refer to that operator.

This Disclaimer applies to the public website, its staging or preview versions, and resources we make available through it, including articles, reports, presentations, frameworks, case studies, and linked commentary. Read it with our Terms of Use and Privacy Policy.

2. Information, not an engagement

Website content is general business information. It is not a diagnosis of your business, a complete implementation plan, or advice tailored to your circumstances. Reading a resource, submitting an enquiry, applying to the partner roster, or having an introductory conversation does not by itself establish a paid engagement or an obligation to provide services.

Any engagement requires a separately agreed written contract that defines the scope, executive capacity, responsibilities, commercial terms, and relevant safeguards. That agreement governs the services if it differs from this Disclaimer.

3. Commercial accountability, not guaranteed results

Our emphasis on revenue accountability means working to agreed priorities, responsibilities, measures, and reporting. It is not a promise of a particular revenue increase, return on investment, number of leads, pipeline value, fundraising result, market-entry outcome, or time to growth.

Results depend on factors including product-market fit, pricing, sales execution, budgets, team capacity, data quality, implementation, customer behaviour, competition, and market conditions. Illustrations, forecasts, benchmarks, savings comparisons, and previous outcomes are not a prediction of what your business will achieve. Any express commitment in a signed engagement agreement remains subject to that agreement.

4. Research, estimates, and forward-looking statements

We aim to distinguish evidence, opinion, estimates, and assumptions. Third-party studies and market forecasts may use different definitions, samples, periods, and methodologies, and may change after publication. Cost comparisons depend on the roles, hours, geography, compensation assumptions, and services included.

Check the source and date of any statistic material to your decision and ask us for clarification where needed. Forward-looking statements describe expectations rather than certainties. We may correct or update material, but do not undertake to keep every historical resource continuously current. These qualifications do not excuse misleading statements or obligations that cannot lawfully be excluded.

5. Testimonials, case studies, and credentials

Testimonials reflect the relevant person’s experience or opinion in its original context. Case studies describe particular circumstances and are not universal results. Where a qualification is needed to avoid a misleading impression, it should accompany the relevant claim rather than depend on this page alone.

A client name, logo, partner profile, award, or professional credential refers only to the relationship or recognition described. It does not imply that an organization endorses every service, that a partner is available for every assignment, or that a historical relationship continues unchanged.

6. Executive titles and regulated advice

“Fractional CMO,” “Fractional CTO,” “Fractional CFO,” and similar descriptions identify the capability or role under discussion. They do not, by themselves, appoint a company director, create employment, give signing authority, or establish a regulated professional appointment. Any formal appointment and resulting duties are determined by the agreement and applicable law.

Unless expressly agreed within an appropriately authorized scope, our website and general business services do not provide legal, tax, investment, audit, medical, cybersecurity-certification, or other regulated advice. Obtain advice from suitably qualified professionals where required. A finance, technology, AI, healthcare, or financial-services reference does not itself establish authorization to give regulated advice.

7. Partners and third-party resources

Fractional Twinning, the Twin Partner Network, and strategic collaborations may involve independent professionals or organizations. Their inclusion is not a blanket warranty of every statement, product, platform, or service they provide. Contracting, supervision, data-handling roles, and responsibility for an assignment must be clear in the relevant engagement documents.

Links to LinkedIn and other external resources lead to services governed by their own terms and privacy notices. Magic Pencils instruments, where used, may also have separate access terms and data arrangements. We remain responsible for our own obligations and for subcontracted work to the extent required by our agreements and applicable law.

8. AI-assisted work and human judgment

Where AI-assisted tools support research, analysis, drafting, or operational work, their output may contain errors, omissions, bias, or outdated information. Appropriate human review and source validation remain necessary. An AI-generated output or technology recommendation is not a guarantee of accuracy, regulatory acceptance, ownership, security, or fitness for a particular use.

Any use of client confidential information or personal data in AI tools must be governed by the agreed scope, appropriate safeguards, and applicable law. Our Privacy Policy explains the proposed safeguards for personal information.

9. Availability and lawful limits

We take reasonable care in preparing the website, but, to the extent permitted by law, provide public content on an “as available” basis without guaranteeing uninterrupted access, error-free operation, or suitability for every business purpose. Staging content may be incomplete or awaiting approval and must not be treated as an offer or final commitment.

Nothing here excludes liability for fraud, fraudulent misrepresentation, or any liability, duty of care, statutory right, privacy right, or remedy that cannot lawfully be excluded or restricted. The liability provisions in the Terms of Use apply subject to those safeguards.

10. Contact and corrections

For questions, permissions, or a concern about a statement on this website, contact Fractionalogic at murali.e@fractionalogic.com. Please identify the page and the issue so that we can review it.